It is spring outside and people have a day off today in Sweden, however here in Copenhagen it’s a normal working day so I’m sitting here preparing for my trip to Poland that’s coming up next week, which is also quite nice.
I am since middle of March working at Lantmännen Unibake with a new assignment and it’s a lot of fun but at the same time very challenging. My assignment is a marketing and sales assignment where I’m trying to create a better picture of the pricing level of Lantmännen Unibake’s different key products in its different key local markets. Further I’m mapping different local specialties in the different markets. The aim is to create a better understanding of the different markets in order for Lantmännen Unibake to know where to invest and launch new products. Very interesting indeed!
The three different markets I’m focusing on are Germany, Poland and Russia. This means that my assignment is connected to a lot of travelling in order for me to collect the data I need for my assignment. Jakob did a somewhat similar project his first period so I’ve been able to get some inspiration and help from him which has been great!
Working at Lantmännen Unibake is a lot different compared to Aspen where I spend my previous period since Lantmännen Unibake is such a big and international company. To be able to see these different parts and companies of Lantmännen is truly great and very worthwhile for my future career within Lantmännen. I get a very good understanding of the complexity and diversity of the organization Lantmännen and hopefully this will help me add value in my future role.
Next time you’ll hear from me it will be summer but until then enjoy the wonderful spring.
/ Hanna Malmqvist